We build the systems that make businesses grow.
We work with founders and teams to build websites, set up tracking, run ads, and automate what slows them down. From infrastructure to scale, we handle the systems so they can focus on the business.
Why L'Atelier
Growth.
L'Atelier Growth was created after observing a recurring gap in the market. Few agencies structure growth from foundation to scale, and even fewer operate with reliable tracking and data driven decision making.
Too often, strategy is disconnected from execution, and performance is scaled without control. The result is wasted budget, fragmented initiatives, and growth that eventually breaks under pressure.
We built a different model. One where infrastructure, strategy, execution, and scale are designed as a single system.
The name reflects the approach.
L'Atelier means a place where things are built with precision, care, and repeatability. Not mass production. Not improvisation. Structured craft.
Growth is the outcome. Systematic, measurable, scalable. Not tactics. Not hacks. Infrastructure that compounds.
The people
behind the work.

Roy Amatoury
Roy leads growth strategy and execution at L'Atelier Growth, with a strong focus on paid media performance, full-funnel tracking, SEO, and AI-powered automation.
Connect on LinkedInWith more than $20M managed in paid media across Meta Ads and Google Ads, his work covers campaign strategy, tracking infrastructure (GTM, GA4, server-side, Meta CAPI), SEO, GEO, and workflow automation built with AI.
His approach is simple: clean data first, then performance. Every system is built to be measurable, repeatable, and scalable.
Before co-founding L'Atelier Growth, Roy worked across performance marketing agencies, held a senior in-house Lead Growth role, and ran independent consulting for brands building scalable acquisition systems.

Daniel Badaoui
Daniel builds the strategic and operational backbone of L'Atelier Growth, designing the digital infrastructure and automation systems that support long-term, scalable performance.
Connect on LinkedInHis expertise covers e-commerce architecture, product feed optimization, website structuring, retention automation, and AI-powered workflow systems. He focuses on building the foundations that most businesses skip.
Daniel's approach is structural: get the architecture right, automate what can be automated, then scale with confidence.
Prior to L'Atelier Growth, he founded and supported multiple businesses, working closely with startups to strengthen their digital operations and execution at scale.
Work with the team.
Ready to talk? Reach out to discuss your business and how we can help.