Roy Amatoury.
Paid Media, SEO & GEO, Tracking & Analytics and AI Marketing Automation. Co-founder of L'Atelier Growth.
Paid Media, SEO & GEO, Tracking & Analytics and AI Marketing Automation. Co-founder of L'Atelier Growth.
What Roy
works on.
Roy covers the full growth stack. Paid media across Meta Ads, Google Ads, TikTok Ads, LinkedIn Ads, Microsoft Ads and beyond. SEO and GEO, including visibility on traditional search engines and AI tools like ChatGPT, Gemini, Perplexity and Claude. Tracking and analytics that give an accurate read on what actually drives performance. Marketing and AI automations that handle retention, lifecycle emails, churn recovery and reporting.
He has managed paid media at scale across e-commerce, SaaS and lead generation, in agencies, in-house and independently. He has experience as Growth Lead at a Paris-based tech company. His clients are based across Europe and the Middle East.
He writes about paid media, SEO, AI citation optimization and marketing automation.
Published by
Roy.
Work with the team.
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